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Popupdress product “palette” received the “Good Design Award 2019” sponsored by the Japan Institute of Design Promotion.

■ About the Good Design Award

The Good Design Award is the only comprehensive design evaluation and recommendation system in Japan that inherits the Good Design Product Selection System established in 1957.

■ Evaluation of judges

The goodness of silk products combined with trad color and the three-dimensional form that changes in various ways depending on the way the ribbon is squeezed are sometimes cute, sometimes giving a dignified impression, etc. Proposing a new beauty in attire. While the idea of design and establishment is simple, the new area of fashion accessories, including the technical understanding of the sewing process and pattern considerations, and the raising of issues in the apparel industry where sustainability is an urgent issue, are The pioneering point was also appreciated.